Keynote Mark Mulligan - The future of music: the rise of a business counter culture
Presented by: Midia Research
THU - 13:50-14:25 - Oosterpoort - Kunstpunt
Futurism, Talent, Labels
In this Keynote Mark Mulligan will present a bold vision for what an alternative, parallel future of the music business could look like, building on the trends which are reshaping the music business today. The session will explore how a new generation of companies are already building the foundations for a new business that plays by different rules from today’s business, putting the audience and the creator centre stage.