Catalan Arts was created in 2005 to provide a solution for the promotional needs of the Catalan cultural industry at international fairs and markets and to increase exports of Catalonia’s cultural output.
Designed by the renowned Barcelona-based studio Claret Serrahima, during this period the brand has contributed to defining Catalonia’s competitive cultural industry and its international projection at fairs and markets. During 2015/2016, Catalan Arts was temporarily replaced by Creative Catalonia.
In 2017, the original brand has been reinstated and all the communication, dissemination and promotion elements created by the ICEC’s Market Development Department are now positioned under the Catalan Arts brand.
