Keynote - Truth, Trust and Technology: Public Service Media in a changing world

In a media landscape transformed by AI, platform dominance and rising misinformation, truth and trust have become shared responsibilities. In this session, EBU Director General Noel Curran explores why collaboration across the industry - from securing radio’s future in connected cars to protecting trusted news in the age of AI - is essential for a resilient European audio ecosystem. He calls for unity, innovation and a renewed commitment to public-interest journalism as cornerstones of a democratic, trustworthy media future.