The Art of Curation

In the past years the power of music curation has shifted dramatically. Today, the general public has a direct influence on algorithms, playlists, and, by extension, the listening habits of others. However the key tastemakers still curate directly with their ears and bellies. But how are the curators influenced by? Adding complexity to this landscape, bots now actively post and react to each other’s content, blurring the lines between authentic curation and automated engagement. With the online content world becoming an increasingly grey area, the need for trusted, quality curation has never been greater. In this panel, we’ll explore the new dynamics of music curation in the digital age while exploring the key taste differences between European and global music markets considering the curated musical experiences, from radio to festivals, music in sync and on the streaming services.