Future of independent playlisting

Independent playlisting is a phenomenon that everyone in the industry has now discovered. Alongside the editorial playlists, which are increasingly driven by algorithms, this is the new road to increasing your streaming numbers. How do you get featured in these playlists? How did these playlisters grow their playlists and what are advertising methods to get new listeners to stream your music? How do we maintain a healthy ecosystem for independent artists? And what’s the future of independent playlisting? In this conversation, we discuss the latest trends regarding non-editorial playlists.