I started in the music business at Hispavox. During several years I worked at the Marketing Services Department and with the acquisition of Hispavox by EMI, I started as Label Manager for Capitol Records in Madrid. After a couple of years, I changed and went to work at BMG Music Publishing as A&R and after three years, I went back to records at RCA Records where I had several positions such as Artist Development, Marketing Services and in the last years Manager of the Classics and Jazz Division. With the opening of the early MCA Records (now Universal Music) I joined the team working as Jazz Manager, International Marketing Director, Marketing Director and for the last three years General Manager at Universal Music Spain. During my career I have been able to work with local artists such as David Bisbal, Alejandro Sanz, Aitana, Pablo Lopez or Manuel Carrasco as well as latin stars as Morat, Juanes, Karol G, J Balvin or Luis Fonsi, and international artists as U2, Imagine Dragons, Ariana Grande, Rihanna, Justin Bieber or Olivia Rodrigo between others.