With more than a decade in the music industry Alison has worked as a successful artist manager, product manager & marketeer. Just over 2 yearss ago Alison launched her own music consultancy company Project Allies, primarily working with label and management companies to develop and oversee new release campaigns and campaign strategies. Alison has been the lead PM across Nina Nesbitt's independently released 'Mountain Music' album (which was a UK number 1 folk album) plus Peter Doherty's 'Felt Better Alive' album which hit number 7 on the UK chart this May. Alison has also consulted for a number of other management teams, labels and distributors in the UK.

Alison has also continued to manage acts independently alongside Project Allies and is currently managing 2 developing artists in the rock and alt/ pop lane.

Alison has built a multi-faceted career within the music industry having spent a number of years in management and across the independent sector, delivering successful release campaign's including a UK number 1 album with You Me at Six ('21). Alison’s experience has enabled her to have a unique understanding of the intricacies of working in the modern music industry.