Born in Turin in 1984, he studied at both the Faculty of Law and the Jazz Center of Turin. A creative and musician, in 2008 he founded _resetfestival, which became a circuit dedicated to musical innovation and a space for young artists who want to engage with the changes in the industry. In 2014, together with Annarita Masullo, he co-founded The Goodness Factory. The Goodness Factory focuses on the production, promotion, and support of artistic projects, creating new models of emergence with the conviction that Music is Culture and Culture is Enterprise. He manages Andrea Laszlo De Simone (of whom he is also the bassist) and Eugenio in Via Di Gioia. From 2014 to 2017, he curated the artistic direction of Cap10100 in Turin, hosting Italian and international artists such as Subsonica, Niccolò Fabi, Verdena and many others contributing to the Turin music scene. In 2017, he co-founded OFF TOPIC, a cultural hub in Turin. In 2018, he conceived IO SONO LA MUSICA CHE ASCOLTO ("I Am the Music I Listen To"), a musical mapping project that places the audience of Turin concerts at the center. In 2020, he taught Artist Management in the Music Business course at SAE Institute Milan. He is an active member of La Musica Che Gira and is part of the Management Committee of Scena Unita.