Nerko Hadziarapovic has been with the Institute for Marketing and Commerce at HU since 2007. In September 2020, he began his PhD research on fair music copyright in the digital music industry. Previously, from 2003 to 2008, he was a guitarist for various mainstream Dutch rap artists. Nerko graduated from the University of Utrecht in 2006 in Social and Institutional Economics and earned his master's in Strategic Management from Tias Business School in 2011. He coordinates Music Marketing and Management and Sport and Entertainment Marketing at IM&C, and is co-coordinator for the Creative Industry specialization. Nerko continues to pursue music as a hobby. His areas of expertise include marketing, innovation, creativity, and copyrights. He hosted one season of podcast JUST COPYRIGHT about music copyright: https://www.hu.nl/onderzoek/podcastserie-over-muziekauteursrecht