Fifty Lab celebrates pop culture in the centre of the Belgian capital of Brussels, featuring a very modern range of musical genres, enabling club hopping for fans and additional hospitality and networking for industry professionals. This time around, sixty acts and artists performed in seven venues, serving 4,000 fans and 400 industry delegates with new music from Belgium, the UK, Nigeria, the Republic of Congo, Guatemala, Poland, Portugal, Ireland, France, the Netherlands, and the US.
This festival comes along with a highly diverse line-up and a top-notch music mix – ranging from reggeaton, grime, electro, pop, alternative – and, well, delivers a solid expedition in today’s jungle of contemporary genres. This event has developed a unique profile, teams up and involves bigger festivals from abroad for artist recommendations and even has a distinctive policy in terms of the payment of fees for artists. Shortly before the annual event, thanks to the support of Ida Sällinen from Factory 92, co-creator Laetetia Van Hove shed some light on the laboratory character of Fifty Lab.