Can AI and the music industry find the same beat?
Gepresenteerd door:
ESNS
Artist & management,
Labels & publishers,
Tech & innovation,
AI
English spoken
For every music industry professional, the latest AI developments are impossible to ignore: every day brings new headlines, new technologies and new questions about what the future of the industry will look like.
What makes AI such a disruptive force is not just the pace of change, but the uncertainty surrounding its long-term impact. New opportunities are emerging alongside fundamental questions about rights, ownership and value creation. For record labels, artists, publishers and collective management organisations, the stakes are particularly high.
So how do we all navigate a rapidly evolving landscape in which AI and the music industry are, quite literally, trying to find the right rhythm? Robbert Baruch, Senior Vice President Public Affairs at Universal Music Group, and Thomas Hesse, co-founder and Chief Content & Commercial Officer of music technology platform Klay, will take a closer look at a potentially important new model: how Universal Music is collaborating with an AI platform while ensuring that the rights of all rightsholders are respected.
And what this collaboration produces in practice. What does this new model actually deliver — and, crucially, to whom does it benefit?
What makes AI such a disruptive force is not just the pace of change, but the uncertainty surrounding its long-term impact. New opportunities are emerging alongside fundamental questions about rights, ownership and value creation. For record labels, artists, publishers and collective management organisations, the stakes are particularly high.
So how do we all navigate a rapidly evolving landscape in which AI and the music industry are, quite literally, trying to find the right rhythm? Robbert Baruch, Senior Vice President Public Affairs at Universal Music Group, and Thomas Hesse, co-founder and Chief Content & Commercial Officer of music technology platform Klay, will take a closer look at a potentially important new model: how Universal Music is collaborating with an AI platform while ensuring that the rights of all rightsholders are respected.
And what this collaboration produces in practice. What does this new model actually deliver — and, crucially, to whom does it benefit?
